Digital Marketing Specialist - #291667

Greater Nevada Credit Union

Date: 06/11/2021 10:01 AM

City: Tahoe Vista, California

Contract type: Full Time

Work schedule: Full Day


Greater Nevada Credit Union is looking for a experienced professional with a passion for Helping More People Live Greater!

About The Position:

The Digital Marketing Specialist is responsible for creating content that shares our story and passion, promotes our brand, and drives impact across many different digital platforms.

Who we're looking for:

Before we get into the specific details of this position’s requirements and qualifications, let's focus on the bigger picture of Greater Nevada, and what makes a Greater Nevadan
At Greater Nevada, our passion is Helping More People Live Greater. When we say "people," we mean every single person who we interact with or could interact with, from our team members to our community members.

To do this, we practice CARE with our Values:
  • We Care Genuinely.
  • We build relationships because we know that we are Greater Together.
  • We Stay Trustworthy as we serve our communities.

  • "Be Bright"
    rings in our ears as we find custom solutions that meet our members' needs.
  • We Inspire One Another, our members, and our communities to re-imagine what Living Greater can be.
  • In every moment, we Enjoy the Experience. It's what has made the last 70 years greater and what we carry into the future as we continue to serve.

These values have guided us to become the largest Nevada-based credit union to touch the lives of more than 73,000 members and thousands upon thousands of people through our community and philanthropic work.

To live by those values, we make a deal with every single one of our team members—the CARE Deal. It's a win-win agreement that we shake hands-on at the beginning of our relationship together.

As a Greater Nevadan, that means we make four promises to you:

  • C
    ompensation and Benefits – We offer Greater Pay and Greater Benefits, including:
    • Competitive compensation
    • Medical, dental, and vision plans, where we cover 90% of employee costs and about 75% of the costs for their dependents
    • Health Savings Account contributions
    • Supplemental insurance and life insurance plans
    • Paid time off, including vacation and sick time, 11 annual paid holidays, eight hours of personal leave, and sabbatical leave after seven years of employment
    • Paid time to volunteer and make a contribution to the community
    • Employee product and service discounts

  • A
    dvancement – We strive to be a place where you can grow into your next career move, without having to leave the Greater Nevada family. So, we offer extensive training and development opportunities for each employee. Our continuous coaching culture allows for more direct and regular performance feedback and compensation.

  • R
    ecognition – We invest time, energy, and resources to find creative, impactful, and fun ways to deliver recognition that fits each Greater Nevadan's successes.

  • E
    nvironment - Nobody wants to come to work in a place that's dull and filled with drudgery all day long. So, part of our side of the deal is ensuring you have a great place to work in and great people to work with.

Our CARE deal goes both ways, so here's how we expect each team member to demonstrate they care:

  • C
    ompetence – Greater Nevadans know how to do their job and do it well—or they know how to access the resources they need to accomplish great things.

  • A
    ttitude – We don't expect team members to plaster a fake smile on their faces every day, but we do expect them to bring their best attitude to work and strive for greatness
  • Relationship building - We put a lot of emphasis on building build strong relationships with members, clients, coworkers, and the communities that we serve. Why? Because those connections enable us to live our passion: Helping More People Live Greater.

  • E
    ffectiveness – We ask each Greater Nevadan to be productive, efficient, and successful at the work they do.

What You'll Be Doing

  • Effectively demonstrate our passion and purpose as a non-profit organization by “Helping More People Live Greater.”
  • Write, edit and publish content for websites, blogs, videos, social media posts/campaigns, email campaigns, and other digital and traditional channels.
  • Create and oversee the development of content with a story-first approach. Develop compelling narrative that motivates, inspires, educates, informs, sells, and provides information across a wide variety of digital platforms.
  • Translate marketing objectives into cohesive content strategy and follow company brand guidelines to ensure their messaging is consistent with our guidelines, values, and mission.
  • Monitor and report on the impact of various content marketing efforts as it relates to key performance indicators (KPIs) for the marketing department.
  • Oversee the execution and effectively manage digital marketing initiatives and projects that will have varying levels of priority and deadlines.

Location and Travel Requirements

  • Located at Greater Nevada's Silver Sage location:

4070 Silver Sage Drive
Carson City, NV 89701
  • Located in an idyllic small community in beautiful Northern Nevada


  • Compensation is dependent on experience
  • Competitive compensation and Greater Benefits are part of our deal

Preferred Qualifications

  • Minimum 3 years experience
  • Experience working in a marketing agencey preferred

Skills & Competencies

  • Knowledge working in various content management systems, including website and digital displays
  • Experience in designing, implementing and monitoring digital advertising campaigns, social media marketing campaigns, and email marketing campaigns
  • Experienced in working in Adobe Creative Cloud suite of applications
  • Ensures accountability
  • Action oriented
  • Manages complexity
  • Resourcefulness

Physical Demands

  • While performing the duties of your job, you may regularly be required to sit/stand and use a keyboard, mouse, phone, and multiple monitors for an extended period (including repetitive motions with hands, fingers, arms, etc.).

Our Commitment to Diversity, Inclusion, Equality and Opportunity

At Greater Nevada, we believe that diversity makes us greater. When our team reflects the communities we serve, we can truly fulfill on our promise of Helping More People Live Greater.

Greater Nevada is an equal opportunity employer. Employment at Greater Nevada is based solely on a person's merit and qualifications directly related to professional competence. Greater Nevada prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

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