VP/GM East Region, Transatlantic Division - #604318

Southern Glazer’s Wine and Spirits

Date: 11/25/2021 23:00 PM

City: Union City, California

Contract type: Full Time

Work schedule: Full Day


The General Manager leads all sales activities for a designated region and is responsible for short and long-term strategic planning, developing and implementing policies, procedures and ensuring that training objectives are achieved for all employees. Generates sales revenues by analyzing market surveys and sales statistics; estimating volume and profit potential; preparing sales forecasts; researching, testing, and introducing new products; establishing sales policy, objectives, pricing, and discounts; establishing territories; assigning quotas; developing and establishing promotional strategies; directing staff.

Primary Responsibilities

  • Drive excellence through the continued implementation of best sales strategies/practices, processes, and operations to maximize the efficiency of the sales organization
  • Develop and implement tactics to meet sales plans that support the needs and mission of the organization; cascade productivity expectations to the management team and hold them responsible for meeting supplier sales goals and upholding corporate sales strategies
  • Direct the analysis of market share, consumer trends, and competitive practices by the market; Identify and lead new business opportunities
  • Manage and develop a leadership team responsible for directing all sales activities and managing employee teams; ensure leaders conduct people processes according to company policies and procedures
  • Communicate sales strategies to the executive leadership team and ensure execution across all markets; hold teams accountable for brand standards and key performance indications (KPIs)
  • Ensure sales and merchandising leadership is working with priority objectives adhering to company policies to achieve maximum market penetration of our company brands
  • Review business analytics to leverage fact-based data to influence/recommend direction and enhance the company s position within the market
  • Ensure communication and execution of the Supplier short and long-term goals and objectives are met in conjunction with achieving the annual budget
  • Prepare and control operational budgets; operate within the approved budget (P&L)
  • Review financial statements and data; utilize reporting to improve profitability and customer service levels
  • Build and maintain relationships with community leaders, executive directors, major donors/funders, government officials, and senior staff/board members
  • Participate in and nurture broad networks of alliances with others to exchange knowledge and information about learning and change in support of change initiatives
  • Perform other job-related duties as assigned

Southern Glazer’s Wine and Spirits provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.

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